Terms of Engagement: New Ways of Leading and Changing Organizations

ISBN-10: 1459625234
ISBN-13: 9781459625235
Series: Terms of Engagement
Pages: 316
Language: English
Published: 2011-08-11
Publisher: ReadHowYouWant.com
Author: Richard Axelrod

Description

Building engagement is crucial for every organization. But the traditional top - down coercive change management paradigm - in which leaders ''light a fire'' under employees - actually discourages engagement. Richard Axelrod offers a better way. After debunking six common change management myths, he offers a proven, practical strategy for getting everyone - not just select committees or working groups - enthusiastically committed to organizational transformation. This revised edition features new interviews - everyone from the vice president of global citizenship at Cirque du Soleil to a Best Buy clerk - and new neuroscience findings that support Axelrod's model. It also shows how you can foster engagement through everyday conversations, staff meetings, and work design.