Political Rhetoric, Social Media, and American Presidential Campaigns: Candidates' Use of New Media

Political Rhetoric, Social Media, and American Presidential Campaigns: Candidates' Use of New Media
ISBN-10
1498540848
ISBN-13
9781498540841
Pages
256
Language
English
Published
2020-12-15
Author
Janet Johnson

Description

This book explores how social media influenced presidential campaign rhetoric. Janet Johnson discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump.