The new edition of the highly respected Researching Communications is a comprehensive and authoritative guide to researching media and communication. Researching Communications, Third Edition is an invaluable guide to performing and analysing research tasks, introducing the major research methods, giving detailed examples of research analysis and practical step-by-step guidance in clear language. Written by highly regarded experts in the field, the third edition includes new sections on social media analysis, digital research methods and comparative research, as well as updated case studies, international examples and details of recent developments in media and communication studies. Undergraduate and postgraduate media and communication students will find Researching Communications an invaluable resource at all stages of their course.
The essays in Communications Research in Action demonstrate, for the first time in one volume, how an effective partnership between the two can contribute to a more democratic public sphere by helping to break down the digital divide to ...
[ different threads ] Yellow Beijing : we call a pretty girl is " white snowprincess " handsome boy is " white horse prince " We see here that an apparently simple linguistic exchange may have ...
The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.
The book includes an extensive bibliography.
By examining the intersection between the individual biographies of key leaders in the communications field (Wilbur Schramm, Paul Lazarsfeld, Bernard Berelson, Hadley Cantril, Stuart Dodd, and others) and the larger historical context in ...
Mark Gabbott and Gillian Hogg (1996) wanted to study how companies in Scotland made decisions about which consultancies to select. They conducted twelve in-depth interviews with senior managers in a variety of companies who used PR ...
Highlighting examples of research in real-world settings throughout, this textbook provides an overview of the research process, covering both quantitative and qualitative methods, statistics, ethics, measurement and more.
This book stands as an introduction to the world of communications research for media professionals and undergraduate and graduate students of mass communications--those preparing for professional careers in the field or for academic or ...
Recognizing that students engage more directly with research methods when they experience research through hands-on practice, authors Michael Boyle and Mike Schmierbach developed this text to demonstrate the relevance of research in ...
Wetherefore were pleased when the following people, all occupying key positions at important research centers, agreed to help us identify and describe many of the resources listed here. Each of them provided at least two rounds of ...