Media Audiences: Effects, Users, Institutions, and Power
- ISBN-10
- 1506397417
- ISBN-13
- 9781506397412
- Series
- Media Audiences
- Category
- Business & Economics
- Pages
- 369
- Language
- English
- Published
- 2019-07-24
- Publisher
- SAGE Publications
- Author
- John L. Sullivan
Description
Media Audiences: Effects, Users, Institutions, and Power 2nd Edition explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions & commodities, as users of media, and as producers & subcultures of mass media.
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- 2019-07-24
- 368 pages
- Paperback
- SAGE Publications
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- 2019-07-24
- 368 pages
- Ebook
- SAGE Publications
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