Marketing in Action: Open Kitchen Concept Spreads to Hotels
- ISBN-10
- 1526446499
- ISBN-13
- 9781526446497
- Category
- Hotels
- Language
- English
- Published
- 2017
- Authors
- Simon Hudson, Louise Hudson
Description
The case explains how hotel chain such as the four seasons are introducing open plan kitchen to better allow their guests and chefs to interact and orchestrate a new culinary experience for their patrons.
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