With the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical. Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world. The book is split into three parts; the first part provides the theoretical background of CSR, the second part examines various CSR approaches and how they can be implemented, and the third part discusses measuring and communicating CSR. Each chapter contains questions for reflection & discussion, exercises, and case studies from globally recognised brands such as Ben & Jerry’s, Nestle, Marks & Spencer, TOMS Shoes, LEGO, Coca-Cola and McDonald’s. The book is complemented by chapter specific lecturer PowerPoint slides, which can be found here. Suitable reading for students on Corporate Social Responsibility modules.
Subscribe to David Chandler's 'CSR Newsletters' by e-mailing him at [email protected]. The newsletters are designed to be a dynamic complement to the text that can be used for in-class discussion and debate.
In “Beyond shopping,” The Economist Special Report: E-Commerce, October 28, 2017, p. 5. 27. John Mackey, quoted in April Fulton, “Whole Foods Founder John Mackey on Fascism and 'Conscious Capitalism,'” NPR, January 16, 2013, ...
Based on a theory of empowered stakeholders, this bestselling text argues that the responsibility of a corporation is to create value, broadly defined.
Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools ...
As the cases in the book highlight, it is in every company’s best interest to identify a manageable number of sustainability initiatives whose shared benefits—for society at large and the company—are significant and also substantially ...
6–28. Howard R. Bowen, Social Responsibilities of the Businessman, Harper & Brothers, 1953, p. 102. John Mackey, quoted in: April Fulton, “Whole Foods Founder John Mackey on Fascism and 'Conscious Capitalism',” NPR, January 16, 2013, ...
This book provides insight into the theoretical foundation, beliefs, and expectations of the multiple stakeholders; the governance of CSR commitment; and corporations’ strategies associated with the design, development, implementation and ...
This volume assembles state-of-the-art scholarship from leading scholars in the field and enables a "full range view" of CSR, from its roots, normative foundations, and institutional perspectives to matters of stakeholding, the global value ...
Mackey, J. October 28, 2011. “Are Companies Responsible for Creating Jobs?” The Wall Street Journal, p. B1. Mackey, J. 2013. “Whole Foods Founder John Mackey on Fascism and 'Conscious Capitalism.'” National Public Radio ...
The goal of this book is to detail the core, defining principles of strategic corporate social responsibility (strategic CSR) that differentiate it from related concepts, such as CSR, sustainability, and business ethics.