Social Media and Society: An Introduction to the Mass Media Landscape

Social Media and Society: An Introduction to the Mass Media Landscape
ISBN-10
1538129108
ISBN-13
9781538129104
Category
Business & Economics
Pages
256
Language
English
Published
2021-04-07
Publisher
Rowman & Littlefield
Authors
Regina Luttrell, Adrienne A. Wallace

Description

"This text engages students in the social media phenomenon, exploring how fundamental changes in mass media influence every level of societal communication. With the explosion of social media and big data, students must become conscious of media's positive and negative influences on their lives"--

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