Strategy Maps: Converting Intangible Assets Into Tangible Outcomes

Strategy Maps: Converting Intangible Assets Into Tangible Outcomes
ISBN-10
1591391342
ISBN-13
9781591391340
Category
Business & Economics
Pages
454
Language
English
Published
2004
Publisher
Harvard Business Press
Authors
Robert S. Kaplan, David P. Norton

Description

The authors of "The Balanced Scorecard" and "The Strategy-Focused Organization" present a blueprint any organization can follow to align processes, people, and information technology for superior performance.

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