Billion Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last Twenty-five Years
- ISBN-10
- 1591842190
- ISBN-13
- 9781591842194
- Category
- Business & Economics
- Pages
- 310
- Language
- English
- Published
- 2008
- Publisher
- Penguin
- Authors
- Paul Carroll, Chunka Mui
Description
Analyzes the costly mistakes of companies throughout the past quarter century to counsel business professionals on what not to do, in a guide that profiles key strategy failures and challenges popular beliefs about leadership, luck, and effective execution. 25,000 first printing.
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