Ultimate Guide to Google Adwords: How to Access 100 Million People in 10 Minutes

Ultimate Guide to Google Adwords: How to Access 100 Million People in 10 Minutes
ISBN-10
1599180308
ISBN-13
9781599180304
Series
Ultimate Guide to Google Adwords
Category
Business & Economics
Pages
306
Language
English
Published
2007
Authors
Bryan Todd, Perry S. Marshall

Description

Never before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works. Learn how to: Build an AdWords campaign from scratch Identify keywords that entice people to click on your ads Get the lowest bid prices on your keywords Defeat click fraud and other scams Use search engine optimization techniques Turn clicks into customers Plus get FREE e-mail updates on Google's ever-changing system.

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