Proliferation of the Internet Economy: E-Commerce for Global Adoption, Resistance, and Cultural Evolution
- ISBN-10
- 1605664138
- ISBN-13
- 9781605664132
- Category
- Education
- Pages
- 320
- Language
- English
- Published
- 2009-03-31
- Publisher
- IGI Global
- Authors
- Williams, Singh, Michael D.
Description
"This book specifically develops theories to understand service quality and quality management practice of EC which is completely a new and innovative effort to formulate perceptions of global consumers"--Provided by publisher.
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