Guerrilla Marketing Field Guide: 30 Powerful Battle Maneuvers for Non-Stop Momentum and Results
- ISBN-10
- 1613081863
- ISBN-13
- 9781613081860
- Category
- Business & Economics
- Pages
- 256
- Language
- English
- Published
- 2013-02-01
- Publisher
- Entrepreneur Press
- Authors
- Jeannie Levinson, Jay Levinson
Description
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
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Other editions
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- 2013-02-01
- 256 pages
- Paperback
- Entrepreneur Press
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