From a master salesperson and a revolutionary marketing strategist: A take-no-prisoners guide to making your small business dreams come true. Do you long to break out of the corporate rate race and run your own business? Jay Conrad Levinson, author of the bestselling Guerrilla Marketing series, and Steve Savage, management consultant and salesman extraordinaire, team up to show you how in this truly captivating guide. By learning from Steve’s desolate disasters and tremendous triumphs, you will gain the knowledge you need to start and run a business—covering every facet from picking a hot product to navigating government bureaucracy to expanding overseas. Learn how Steve develops dazzling products, builds successful sales forces, and once took a company from zero to $60 million in six years. Guerrilla Business Secrets tells how hundreds of men and women trained by Steve were able to fulfill their dreams and stretch to the outer limits of their potential. “I have never seen anyone who could organize a business, recruit a sales force, and motivate an entire company better than Steve Savage. He is a genuine business visionary.” —Rod Turner, Senior Executive Vice President, Colgate Palmolive
THIS BOOK WILL GROW YOUR PROFITS!
A bestseller first published in 1983, Guerrilla Marketing offers an innovative approach to marketing for the small business owner. Filled with hundreds of effective ideas, this book outlines Levinson's philosophy...
Describes marketing techniques particularly effective for home-based businesses, emphasizing the importance of positioning, word-of-mouth advertising, direct mail, and customer service
Plus, the book includes an exclusive password for you to take the Job Escape Challenge, including additional FREE resources to start a successful business and quit your job forever. What are you waiting for?
Guerrilla Marketing for Writers is packed with proven insights and advice, it details 100 ÒClassified secretsÓ that will help autho
This book is one more ticket to your trip to your Guerrilla Top.” —Al Lautenslager, www.marketforprofits.com “Jay Conrad Levinson's Guerrilla Marketing series helped revolutionize marketing for the entrepreneurs who transformed small ...
Workbook containing various workshop activities and projects.
Guerrilla Marketing Revealed! This 4-volume set contains over 5 hours of business-building secrets personally presented by Jay Conrad Levinson, Father of the Worldwide Guerrilla Marketing Revolution.
Follow the marketing advice in this book, and you'll outsell, outperform, and outlast your competitors." –Jeffrey Fox, marketing consultant and author of How to Become a Marketing Superstar "Mike McLaughlin and Jay Levinson are two of the ...
This compelling book will take readers on a fascinating journey through one of the most misunderstood and under-utilized marketing techniques.