Aaker on Branding: 20 Principles That Drive Success
- ISBN-10
- 1614488320
- ISBN-13
- 9781614488323
- Category
- Business & Economics
- Pages
- 220
- Language
- English
- Published
- 2014-07-15
- Publisher
- Morgan James Publishing
- Author
- David Aaker
Description
An expert presents in a compact form the 20 essential principles of branding that will lead to the creation of strong brands.
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Other editions
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- 2014-02-01
- 209 pages
- Ebook
- Morgan James Publishing
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