Research Methods in Service Innovation

Research Methods in Service Innovation
ISBN-10
1785364863
ISBN-13
9781785364860
Pages
256
Language
English
Published
2017-02-24
Publisher
Edward Elgar Publishing
Authors
Flemming Sørensen, Francesco Lapenta

Description

Research Methods in Service Innovation provides an essential methodological toolbox for researchers, students and practitioners interested in better understanding innovation and improving innovation processes in service organisations. Each chapter presents a specific method, introduces its theoretical foundations, explains its practical application, and provides examples and suggestions for its implementation.