Performance Management in Retail and the Consumer Goods Industry: Best Practices and Case Studies
- ISBN-10
- 3030127303
- ISBN-13
- 9783030127305
- Category
- Business & Economics
- Pages
- 439
- Language
- English
- Published
- 2019-06-21
- Publisher
- Springer
- Authors
- Michael Buttkus, Ralf Eberenz
Description
This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as digitization-related aspects. The contributing authors share valuable lessons learned from real-world consulting projects and present innovative approaches to successful and effective management control at retail and consumer packaged goods companies.
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