Whisky Talk

Whisky Talk
ISBN-10
3640174933
ISBN-13
9783640174935
Pages
60
Language
German
Published
2008
Author
Julia Ebsen

Description

Seminar paper from the year 2007 in the subject English Language and Literature Studies - Linguistics, grade: 2,0, University of Heidelberg (Anglistisches Seminar), course: Sociolinguistic Registers, 7 entries in the bibliography, language: English, abstract: Unlike the wine register, there is not much empiric information to be found about whisky and its linguistic inventory. However, the Scotch Malt Whisky Society (SMWS) offers an insight in their register, thanks to its advertisements and bottling lists, in particular. These bottling lists include the so-called tasting notes. A copy of selected advertisements can be found in the Appendix. Holger Bauer, former student of the Ruprecht-Karls-University Heidelberg, in those days wrote an exam paper on The Whisky Advertisements of the Scotch Malt Whisky Society: A Corpus-oriented Text-type Analysis. His findings form the basis of this study; the results he obtained will be critically examined and commented. The present revision will mainly follow his predetermined structure. Bauer concentrates on the exact number of adjectives, nouns and verbs that can be found in the bottling lists, as well as the prevailing ratios. These percentages will not be considered in the course of this review. Instead, the focus will be on the linguistic style and the potential effect the advertisements have on the readers or members of the SMWS. Bauer's analysis of the word classes, grammar and figures of speech will be kept in mind as well as commented, but not completely reviewed to avoid repetition. The collection of the bottling lists that were published in spring 1994 will be closely looked at. In order to support the analysis of the linguistic aspects of the whisky register, Adrienne Lehrer's book on Wine and Conversation has been consulted. Of course, as the title reveals, her findings are based on wine drinking. However, there are some similarities to whisky talk when it comes to linguistic devices and recipients forms, which are

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