The Language of Fashion & Design: Creative, Multifarious, Global
- ISBN-10
- 3899390946
- ISBN-13
- 9783899390940
- Pages
- 128
- Language
- English
- Published
- 2007
- Publisher
- Red Dot Edition
- Authors
- Helmut Merkel, Alexandra Hildebrandt, Annett Koeman
Description
Creativity and innovative power are important components in entrepreneurial success. This book shows the different aspects of these components based on the example of Norintra, the creative design center of the Arcandor/KarstadtQuelle group in Hong Kong. The publication focuses on interviews with six designers who work for Norintra.
