Market_Desc: Architects, planners, interior designers, AEC contractors, and other design professionals will benefit from this thorough, focused 3ds Max Design reference and tutorial. Special Features: " Unique: Mastering 3ds Max Design is the only complete tutorial and reference for architects and designers using Autodesk's 3D modeling, animation, and rendering software, which is being used worldwide for architectural visualizations" Real-world: Mastering 3ds Max Design features professional, real-world workflows and projects drawn from the author's extensive professional experience." Expanding Market: Autodesk has been highlighting 3D features in sister applications AutoCAD and Revit, which should whet architects' appetites for architectural visualization and drive software (and book) sales. The company is also offering a very low upgrade price ($249) for users of the discontinued VIZ product." Highly Visible: Mastering 3ds Max Design is written by an Autodesk Authorized Author and published by an Autodesk Authorized Publisher. It also features a foreword from the 3ds Max Design product manager." Thorough: This book covers all of 3ds Max Design's crucial features, including how to work with Revit files as well as simulate and analyze sun, sky, and artificial light--crucial for sustainable design. About The Book: The expert authors teach readers how to quickly get the most out of Autodesk's potent 3D modeling, animation, and rendering software in this complete reference and tutorial. The concise explanations, focused examples, step-by-step instructions, and hands-on tutorials are rooted in his professional experience creating complex visualizations for a large property development company. Mastering 3ds Max Design's real-world focus means workflows and instructions are professional and proven, and projects include those that pros work on every day: retail spaces, small offices, residential developments, and more. As readers follow the real-world examples, they'll quickly see how to apply these techniques to their own design projects.This complete reference and tutorial also features complete instructor support materials, including syllabi, sample test questions, Powerpoint presentations, and additional learning suggestions.