Contrastive Media Analysis: Approaches to linguistic and cultural aspects of mass media communication

Contrastive Media Analysis: Approaches to linguistic and cultural aspects of mass media communication
ISBN-10
9027273294
ISBN-13
9789027273291
Category
Language Arts & Disciplines
Pages
248
Language
English
Published
2012-11-13
Publisher
John Benjamins Publishing
Authors
Stefan Hauser, Martin Luginbuhl

Description

The study of media, texts and culture(s) and especially the analysis of interdependent relationships between them has become a major concern in various academic fields, such as intercultural communication, contrastive textology, comparative cultural studies, historical and intercultural pragmatics. Starting from the observation that in contrastive studies of mass media communication not only the theoretical status of “culture” often remains unclear but also the interdependent relation between the theoretical conceptualization of “culture” and the methodological approach of text analysis, this volume brings together linguistic mass media studies with intercultural, diachronic, intermedia and interlingual perspectives. Apart from offering new empirical insights into the field, this volume’s aim is to advance and to broaden the methodological and theoretical discussions involved. Comparing such diverse formats and genres like newspapers, TV news shows, TV commercials, radio phone-ins, obituaries, fanzines and film subtitles, the contributions of this volume illustrate the complexity of the growing field of contrastive media analysis.

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