Fade to Black

Fade to Black
ISBN-10
9049983936
ISBN-13
9789049983932
Series
Fade to Black
Category
Fiction
Language
English
Published
2012-11-13
Publisher
Overamstel Uitgevers
Author
Robert Goldsborough

Description

Wolfe investigates a sticky matter of Cola Wars espionage For the men of Madison Avenue, the battle between soft drink giants Cherr-o-key and AmeriCherry seems heaven-sent. For years now, the firm of Mills/Lake/Ryman has fought to help Cherr-o-key become the nation’s favorite fizzy cherry soda, but each time they come up with a new slogan, mascot, or jingle, AmeriCherry has beaten them to it. There is a mole inside the agency, and only Nero Wolfe can ferret him out. Although he is as round as a cherry, Wolfe has no taste for soft drinks. But the question of industrial espionage is too sweet for him to resist, and so with assistant Archie Goodwin at his side, he sets out to end this vicious corporate feud. Only when the first adman dies, however, does he realize that a marketing war can be just as dangerous as the real thing.

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