Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit
- ISBN-10
- 9264347941
- ISBN-13
- 9789264347946
- Pages
- 130
- Language
- English
- Published
- 2019-06-18
- Publisher
- OECD Publishing
- Author
- OECD
Description
Behavioural insights (BI) are lessons derived from the behavioural and social sciences, including decision making, psychology, cognitive science, neuroscience, organisational and group behaviour.
