Global Business Strategy

  • Global Business Strategy: Multinational Corporations Venturing into Emerging Markets
    By Kazuyuki Motohashi

    This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations.

  • Global Business Strategy: Asian Perspective (Second Edition)
    By Hwy-Chang Moon

    ... but an effective forecaster must ensure they are looking back far enough, instead of focusing on recent history. ... such as the Black Death during fourteenth century and the Great Plague of London in the seventeenth century, ...

  • Global Business Strategy
    By John A. Pearce II, Cornelis A. de Kluyver

    Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking.

  • Global Business Strategy: A Systems Approach
    By A. G. Kefalas

    Global Business Strategy: A Systems Approach

  • Global Business Strategy: Asian Perspective
    By Hwy-Chang Moon

    ... marketing in Central Eastern Europe?” Journal of World Business 35(2): 133–149. Springer, R. and Czinkota, M.R. (1999) “Marketing's contribution to the transformation of Central and Eastern Europe.” Thunderbird International Business ...