Health Communication brings together and organizes for the first time the seminal written works concerning health communication from a number of disciplines and scholarly outlets.
Health communication is integral to public health practice and advocacy and Dr. Schiavo's book is both clearly written and comprehensive." —Sally Guttmacher, PhD, professor, Public Health, New York University "Reflecting the rapid changes ...
The book also explores exposure to media and how it shapes our conceptions of health and illness.
Developed for use in advanced undergraduate and master’s level health communication and public health courses, this text represents the breadth and depth of health communication theory and research as it exists today.
This volume combines academic research and field experience, guided by past and future research agendas and on-the-ground implementation opportunities.