Offers an insider's tour through the fast-paced, often sordid world of the professional political campaign.
The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology’s increased importance to the way campaigns are run, as well as ...
Offers an insider's tour through the fast-paced, often sordid world of the professional political campaign. No Place for Amateurs offers an insider's tour through the fast-paced, often sordid world of the professional political campaign.
Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition...
This work details the skills, strategies, and methods - and the extraordinary resources these require - to provide an expose of the highly sophisticated techniques used to reach and persuade voters.