Sport Public Relations

  • Sport Public Relations: Managing Stakeholder Communication
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    Irwin, R., Sutton, W., & McCarthy, L. (2002). Sport promotion and sales management. Champaign, IL: Human Kinetics. ———. (2008). Sport promotion and sales management (2nd ed.). Champaign, IL: Human Kinetics. Kirby, A. (1995, September).

  • Sport Public Relations
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    One method of identifying messages and repeating them throughout an interview involves keeping in mind the rule of threes (Rowe, Alexander, Earl, & Esser, 2001). Write down the three message points that the organization deems the most ...

  • Sport Public Relations
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    ... L. 38-39, 39t hooking, in interviews 146 Hootsuite 59, 66 Hootsuite Academy 13 Hopwood, M.K. 28-29, 39-40 horizontal communication 224 Houston Astros (MLB) 63 Houston Rockets (NBA) 5 Houston Texans (NFL) 84 Howell, R.A. 228 Hua, ...

  • Sport Public Relations: Managing Stakeholder Communication
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    Sport Public Relations, Second Edition, expresses the roles of public relations and PR professionals as vital components to a sport organization's overall strategies and mediated messages.

  • Sport Public Relations
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    "The text provides students and professionals with an understanding of all aspects of sport public relations, framing its discussion in terms of a managerial and proactive approach to PR"--

  • Sport Public Relations: Managing Organizational Communication
    By G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold

    Numerous illustrations and tables present guidelines, tips, and insights, and the appendixes showcase sample products.