The Practice of Public Relations

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel, Raymond D. Frost, Judy Strauss

    The Practice of Public Relations

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel

    The Practice of Public Relations

  • The Practice of Public Relations
    The Practice of Public Relations
    By Wilfred Howard

    The book serves as an introduction to the practice of public relations and as a guide to students of communication, advertising, and marketing.

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel

    The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today's world of public relations —including heavy emphasis on social media and ethics.

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel

    Long admired as the "practitioners" Public Relations text, Seitel's The Practice of Public Relations continues its tradition as the most visual, up-to-date and straightforward principles text available. For the aspiring...

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel

    This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.

  • The Practice of Public Relations
    The Practice of Public Relations
    By Fraser P. Seitel

    This text uses a hands-on approach that prompts students to think critically about public relations. It prepares students to deal with a full range of situations - and to arrive at effective ethical solutions.