International Management: Culture, Strategy, and Behavior with World Map

International Management: Culture, Strategy, and Behavior with World Map
ISBN-10
007256430X
ISBN-13
9780072564303
Series
International Management
Category
Business & Economics
Pages
628
Language
English
Published
2002-05
Publisher
McGraw-Hill/Irwin
Authors
Fred Luthans, Richard M. Hodgetts, Hodgetts Richard

Description

As a discipline of academy inquiry, International Management applies management concepts and techniques to their contexts in firms working in multinational, multicultural environments. Hodgetts and Luthans: International Management was the first mainstream International Management text in the market. Its 5th edition continues to set the standard for International Management texts with its research-based content and its balance between culture, strategy, and behavior. International Management stresses the balanced approach and the synergy/connection between the text's four parts: Environment (4 chapters): Culture (4 chapters), Strategy and Functions (4 chapters) and Organizational Behavior /Human Resource Management (5 chapters).

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