Strategic Marketing Problems: Cases and Comments + Marketing Planpro Premier
- ISBN-10
- 0132361892
- ISBN-13
- 9780132361897
- Series
- Strategic Marketing Problems
- Category
- Business & Economics
- Language
- English
- Published
- 2007-06
- Publisher
- Pearson College Division
- Authors
- Robert Peterson, Roger Kerin
Get the book
Other editions
-
- 2010-09
- 724 pages
- Paperback
- Pearson Education India
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