Corporate Entrepreneurship: Entrepreneurship and Innovation in Large Organizations

Corporate Entrepreneurship: Entrepreneurship and Innovation in Large Organizations
ISBN-10
0230304036
ISBN-13
9780230304031
Series
Corporate Entrepreneurship
Category
Business & Economics
Pages
528
Language
English
Published
2013-01-22
Publisher
Palgrave Macmillan
Author
Paul Burns

Description

This innovative text considers the personal qualities of successful entrepreneurs and the manner in which they do business. It demonstrates how these qualities can be replicated to form an organizational architecture that encourages entrepreneurship at all levels within a company.

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