Research Methods for Business Students
- ISBN-10
- 0273701487
- ISBN-13
- 9780273701484
- Series
- Research Methods for Business Students
- Category
- Business & Economics
- Pages
- 624
- Language
- English
- Published
- 2007
- Publisher
- Pearson Education
- Authors
- Philip Lewis, Mark Saunders, Adrian Thornhill
Description
Using real-life case studies and written with a student-centered approach, this new text provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making the best use of IT where appropriate.
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