Research Methods for Business Students
- ISBN-10
- 0273716867
- ISBN-13
- 9780273716860
- Series
- Research Methods for Business Students
- Category
- Business & Economics
- Pages
- 664
- Language
- English
- Published
- 2009
- Publisher
- Pearson Education
- Authors
- Philip Lewis, Mark Saunders, Adrian Thornhill
Description
Brings the theory, philosophy and techniques of research to life and enables students to understand the relevance of the research methods. This book helps you learn from worked examples and case studies based on real student research, illustrating what to do and what not to do in your project.
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