The remarkable increase in the prevalence of obesity among children and youth in the United States over a relatively short timespan represents one of the defining public health challenges of the 21st century. The country is beginning to recognize childhood obesity as a major public health epidemic that will incur substantial costs to the nation. However, the current level of investment by the public and private sectors still does not match the extent of the problem. There is a substantial underinvestment of resources to adequately address the scope of this obesity crisis. At this early phase in addressing the epidemic, actions have begun on a number of levels to improve the dietary patterns and to increase the physical activity levels of young people. Schools, corporations, youth-related organizations, families, communities, foundations, and government agencies are working to implement a variety of policy changes, new programs, and other interventions. These efforts, however, generally remain fragmented and small in scale. Moreover, the lack of systematic monitoring and evaluation of interventions have hindered the development of an evidence base to identify, apply, and disseminate lessons learned and to support promising efforts to prevent childhood obesity. Progress in Preventing Childhood Obesity: How Do We Measure Up? examines the progress made by obesity prevention initiatives in the United States from 2004 to 2006. This book emphasizes a call to action for key stakeholders and sectors to commit to and demonstrate leadership in childhood obesity prevention, evaluates all policies and programs, monitors their progress, and encourages stakeholders to widely disseminate promising practices. This book will be of interest to federal, state, and local government agencies; educators and schools; public health and health care professionals; private-sector companies and industry trade groups; media; parents; and those involved in implementing community-based programs and consumer advocacy.
Progress in Preventing Childhood Obesity: Focus on Communities highlights the recurring themes that emerged from the symposium for accelerating change and moving forward with obesity prevention efforts: empower communities and neighborhoods ...
Obesity is now an epidemic among children and adolescents in the United States.
In sum, changing the current message environments to market healthy foods for children and adolescents and eliminating marketing of foods that could nega- tively impact their health and weight, thereby reducing their overall exposure to ...
The book also offers a prevention-oriented action plan that identifies the most promising array of short-term and longer-term interventions, as well as recommendations for the roles and responsibilities of numerous stakeholders in various ...
Nearly 69 percent of U.S. adults and 32 percent of children are either overweight or obese, creating an annual medical cost burden that may reach $147 billion.
A Plan for Measuring Progress Institute of Medicine, Food and Nutrition Board, Committee on Evaluating Progress of ... in a recent updated report by the Federal Trade Commission on food marketing to children and adolescents (FTC, 2012).
This book focuses on communication and media research that can have an impact on reducing childhood obesity.
After decades of increases in the obesity rate among U.S. adults and children, the rate recently has dropped among some populations, particularly young children.
He is a former mem- ber of the Board on Children, Youth, and Families of the National Academies. He served on the IOM Committee on Food Marketing and the Diets of Children and Youth and is currently serving on the Committee on ...
Food Marketing to Children and Youth: Threat or Opportunity? ... Reported consumption of low-nutrient-density foods by American children and adolescents: Nutritional and health correlates, NHANES III, 1988 to 1994.