Part of a series which aims to reflect the changing face of the economic climate and business world. The books contain the latest information and thinking in their areas and are specifically focused to the needs of AS, A level and first year undergraduate students.
Twenty years ago, he wrote the bible on corporate strategy. Now, Igor Ansoff returns to meet the challenges of today' s changing economy... The New Corporate Strategy. An indispensable guide...
A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy.
The Concept of Corporate Strategy
This new edition has been completely updated, including a new chapter on corporate transformation
A Rich Resource That Guides Students Through The Rational And Emergent Approaches To Strategic Management.
With a focus on strategy practice (‘doing’ strategy), this book represents a ‘how-to’ of Third Wave Strategy as defined in detail in the introductory book Corporate Strategy (Remastered) I. In addition to a description of methods ...
This is the first book in the series; it provides a prescriptive solution to the way all approaches to strategy should be practiced.
In Corporate Level Strategy, Furrer guides the reader in developing the ability to consider the impact of change and other important environmental forces on the opportunities for establishing and sustaining competitive advantage in ...
CORPORATE STRATEGY breaks the mold. It is a completely new course whose design has been honed over six years of teaching at the Harvard Business School. It presents, for the...
How to Plan and Execute Strategy walks professionals through 24 essential steps for creating and executing sound, profit-driven corporate strategy, understanding strategic options, implementing plans and measuring performance.