Art and Business: New Strategies for Corporate Collecting

ISBN-10
0500236739
ISBN-13
9780500236734
Category
Art patronage
Pages
224
Language
English
Published
1993
Author
Marjory Jacobson

Description

In the uncertain economic climate of the 1990s, why should corporations turn their workplaces into centres of cultural excellence? How do the arts fit into their plans? How can creativity and business interact fruitfully for both parties?

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