The Blues: A History of the Blue Cross and Blue Shield System

The Blues: A History of the Blue Cross and Blue Shield System
ISBN-10
0875802249
ISBN-13
9780875802244
Series
The Blues
Category
Business & Economics
Pages
311
Language
English
Published
1997
Author
Robert Maris Cunningham

Description

A history of the Blue Cross and Blue Shield system, America's largest and oldest health insurer, from its beginnings to the 1990s. It draws on company archives and shows how its management has pursued the goal of health care coverage over seven decades of social and economic change.

Other editions

Similar books