In the newly revised Fourth Edition of Strategic Management, distinguished author Frank T. Rothaermel delivers an insightful synthesis of empirical research, theory, and practical application in the area of strategy and business management. The book combines evidence-based rigor with modern relevance and includes case studies of familiar companies facing contemporary management challenges.
It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful.
Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and understand fully how to strategically manage their future firms. .
Furthermore, the book includes the most recent developments and trends in strategic management and will help the students to apply this knowledge to become effective managers and leaders.
The second edition of the book is richer in contents with updated concepts on strategic management. The entire text is restructured and fine-tuned to meet the needs of the students pursuing MCom/MBA/PGDBA and identical courses.
The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure.
Presenting over 550 terms, this guide to strategic management presents the subject in a historical context, showing readers how views have changed and evolved, as well as inviting the reader to think more deeply about the issues raised.
Continuing the tradition of the previous edition, Strategic Management in Action, 2e integrates the most current strategic management theories and practices in an engaging and exciting format. Features! New!...
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Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to ...
Deciding whether to be open or covert about the attack. In the restaurant case, secrecy was important because, had the competitor been aware of the plan, it could have looked out for those units that were under attack and responded ...