Creating Value: Successful Business Strategies
- ISBN-10
- 1136413413
- ISBN-13
- 9781136413414
- Series
- Creating Value
- Category
- Business & Economics
- Pages
- 400
- Language
- English
- Published
- 2012-05-04
- Publisher
- Routledge
- Authors
- Shiv Sahai Mathur, Shiv Mathur, Alfred Kenyon
Description
'Creating Value through Business Strategy' is the new edition of 'Creating Value: Shaping Tomorrow's Business', winner of the MCA price for best management in 1997. This new edition provides constructive guidelines to readers to open their minds to the challenges of creating value. It extends and updates the reasons for the choice of the individual offering as the strategy unit and intensifies and extends the challenges to standard approaches and conventional thinking. Updates to all the material from the first edition are included and new examples have been added throughout.
Get the book
Other editions
-
- 2015-01-22
- 208 pages
- Ebook
- OUP Oxford
-
- 2015-01-22
- 224 pages
- Paperback
- Oxford University Press, USA
-
- 2015
- 189 pages
- Paperback
- Oxford University Press
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