Key Concepts in Strategic Management
- ISBN-10
- 1137252219
- ISBN-13
- 9781137252210
- Category
- Business & Economics
- Pages
- 304
- Language
- English
- Published
- 2004-03-15
- Publisher
- Macmillan International Higher Education
- Authors
- Jonathan Sutherland, Diane Canwell
Description
Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.
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Other editions
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- 2004-03-15
- 304 pages
- Ebook
- Macmillan International Higher Education
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