Social Media and Strategic Communications
- ISBN-10
- 1137287055
- ISBN-13
- 9781137287052
- Category
- Social Science
- Pages
- 238
- Language
- English
- Published
- 2013-05-20
- Publisher
- Springer
- Authors
- Hana S. Noor Al-Deen, J. Hendricks
Description
Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social media in both advertising and public relations.
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