Entrepreneurship: Theory, Process, and Practice

Entrepreneurship: Theory, Process, and Practice
ISBN-10
1285051750
ISBN-13
9781285051758
Series
Entrepreneurship
Category
Business & Economics
Pages
624
Language
English
Published
2013-01-01
Publisher
Cengage Learning
Author
Donald F. Kuratko

Description

Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 9e! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. Using exercises and case presentations, you can apply your own ideas and develop useful entrepreneurial skills. Cases and examples found throughout the text present the new venture creations or corporate innovations that permeate the world economy today. This book will be your guide to understanding the entrepreneurial challenges of tomorrow. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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