The Complete Guide to Book Publicity: Second Edition
- ISBN-10
- 158115349X
- ISBN-13
- 9781581153491
- Category
- Business & Economics
- Pages
- 291
- Language
- English
- Published
- 2004-05
- Publisher
- Skyhorse Publishing Inc.
- Author
- Jodee Blanco
Description
Prominent book publicist Jodee Blanco tells authors and publishers how to conceptualise, develop and implement a winning multi-dimensional book campaign from start to finish. Exercises and a complete resource list are included.
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