Including updated real company cases and examples, the 15th edition of this text demonstrates how economic concepts and tools can be applied to real organisations and management situations.
This new and updated edition of the book builds upon the content of the previous edition and strengthens the coverage of macroeconomic aspects.
This book will be suitable for any student with a background of introductory economics.
In addition to the essentials of managerial economics, the book presents links to other managerial functions, including accounting, finance, human resource management, and marketing.
Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today's world, this book presents the theory of the firm as a unifying theme to examine the managerial decision-making process.
This is the international edition of anagerial Economics in a Global Economy. This text uses the theory of the firm as the unifying theme to examine how a firm can make optimal managerial decisions in the face of the constraints.
This book gives one the basic concepts of managerial economics with the objective of making readers appreciate the value of economic principles as tools in business decision-making. An ideal book for management students.
However, the concept of freemium as a business model has gained popularity in the environment of digital production. Many firms of digital services provide free services and premium services. The provision of free services attracts a ...
This edition incorporates less math and fewer technical models, graphs and figures than traditional managerial economics texts, while emphasizing the real decisions that today's managers face daily.
This innovative text helps students sharpen their economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together.
The book provides a clear, concise, and current statement of the principles of microeconomic decision making, along with ample problems, examples, and cases that illustrate how those principles are applied.ยท Introduction, Basic Principles, ...
The Eleventh Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making.
"The second edition of Managerial Economics is a comprehensive textbook specially designed to meet the requirements of management students.
However, it is implicit that these are exam-oriented Study Material and students are advised to attend regular class room classes in the Institute and utilize reference books available in the library for In-depth knowledge.
The emphasis on real world, manager-oriented applications shows students how managers apply theories and techniques to analyze and solve real world business problems. Over 200 applications, corporate examples, and Managerial...
Extremely user friendly, the text caters to a variety of learning styles as it presents key analytical concepts in several ways, including tabular analysis, graphical analysis, and algebraic analysis.
Managerial Economics: The Economic Way of Thinking of Managerial Decisions, Theories, Applications and Cases
Managerial Economics: Decision Making and Forward Planning
Providing a learning environment by integrating a running case study and along with a capstone case, this text is for managerial economics courses taught in business schools and economics departments.
Managerial Economics: Instructor's Manual with Solutions to Accompany