Managing Marketing Performance

  • Managing Marketing Performance
    Managing Marketing Performance
    By Karen Beamish, Mike Willoughby

    Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible.

  • Managing Marketing Performance
    Managing Marketing Performance
    By Roger Palmer, Helen Meek, Richard Meek

    Rogers, Rogers and Metlay (2002), cited by Carson (2006), found that organizations using the technique to foster a 'development culture' resulted in higher performance individuals and teams throughout the organization.

  • Managing Marketing Performance
    Managing Marketing Performance
    By Helen Meek

    McDonald's McDonald's undertook 'mystery shops' in US restaurants and found that speed-of-service standards were met 'only 46 per cent of the time . . . and that 3 of every 10 customers are waiting more than 4 minutes to complete their ...

  • Managing Marketing Performance: 2007-2008
    Managing Marketing Performance: 2007-2008

    Managing Marketing Performance: 2007-2008

  • Managing Marketing Performance
    Managing Marketing Performance
    By Mike Willoughby

    MANAGING. MARKETING. PERFORMANCE. \» When studying and revising for this module, it is helpful to be aware of the context of the module within the Professional Postgraduate Diploma Syllabus » Whilst the Strategic Marketing Decisions ...

  • Managing Marketing Performance
    Managing Marketing Performance
    By Roger Palmer, Helen Meek, Richard Meek

    Formerly CIP. "Professional postgraduate diploma in marketing 2005-2006"--Cover.