Successful Direct Marketing Methods

  • Successful Direct Marketing Methods
    Successful Direct Marketing Methods
    By Bob Stone, Ron Jacobs

    And, Pearson Prentice Hall embedded 12 codes into their 2007 textbook titled Marketing: Real People, Real Choices as a way of creating greater engagement with users of the text.

  • Successful Direct Marketing Methods
    Successful Direct Marketing Methods
    By Bob Stone, Ron Jacobs

    Includes the latest tools and techniques needed for success in today's digital; multi-channel marketplace; this guide offers professionals a comprehensive roadmap for direct marketing success across today's multiple marketing channels. -- ...

  • Successful Direct Marketing Methods
    By Bob Stone

    This newly revised and expanded edition of direct marketing's classic work takes the reader step-by-step through the entire direct marketing process - from the why's and how's of successful creative...

  • Successful Direct Marketing Methods: The Bob Stone Direct Marketing Book
    Successful Direct Marketing Methods: The Bob Stone Direct Marketing Book
    By Bob Stone

    Successful Direct Marketing Methods: The Bob Stone Direct Marketing Book

  • Successful Direct Marketing Methods
    By Bob Stone, Herbert E. Brown, Paula M. Saunders

    Written by world-renowned direct marketing experts Bob Stone and Ron Jacobs, the eighth edition of Successful Direct Marketing Methods contains the latest strategies on the creative process, fully covering the development of direct mail ...

  • Successful Direct Marketing Methods
    By Stone

    Successful Direct Marketing Methods

  • Successful Direct Marketing Methods
    Successful Direct Marketing Methods
    By Bob Stone

    This newly revised and expanded edition of direct marketing's classic work takes the reader step-by-step through the entire direct marketing process - from the why's and how's of successful creative to the business side of profitable direct ...