Converging Media: A New Introduction to Mass Communication
- ISBN-10
- 019934230X
- ISBN-13
- 9780199342303
- Series
- Converging Media
- Category
- Digital media
- Pages
- 480
- Language
- English
- Published
- 2014
- Publisher
- Oxford University Press, USA
- Authors
- John Vernon Pavlik, Shawn McIntosh
Description
Converging Media,Third Edition, expertly covers today's rapidly changing landscape while preparing students for what comes tomorrow. Unlike any other book on the market, Converging Media's synthesis of industrial, cultural, and technological perspectives more accurately reflects today's world. This new approach demands a more balanced and nuanced understanding of the role that technology and digital media have played in our mass communication environment. This third edition has undergoneseveral major changes to keep pace with the rapidly evolving world of media.
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Other editions
-
- 2018-01-19
- 504 pages
- Paperback
- Oxford University Press, USA
-
- 2016-01
- 504 pages
- Paperback
- Oxford University Press, USA
-
- 2014
- - pages
- Paperback
- Oxford University Press, USA
-
- 2011-12-16
- 488 pages
- Paperback
- Oxford University Press, USA
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