Iacocca: An Autobiography
- ISBN-10
- 0307788687
- ISBN-13
- 9780307788689
- Series
- Iacocca
- Category
- Biography & Autobiography
- Pages
- 384
- Language
- English
- Published
- 2011-04-13
- Publisher
- Bantam
- Authors
- William Novak, Lee Iacocca
Description
“Vintage Iacocca . . . He is fast-talking, blunt, boastful, and unabashedly patriotic. Lee Iacocca is also a genuine folk hero. . . . His career is breathtaking.”—Business Week He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president. The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Company to become its president, only to be toppled eight years later in a power play that should have shattered him. But Lee Iacocca didn’t get mad, he got even. He led a battle for Chrysler’s survival that made his name a symbol of integrity, know-how, and guts for millions of Americans. In his classic hard-hitting style, he tells us how he changed the automobile industry in the 1960s by creating the phenomenal Mustang. He goes behind the scenes for a look at Henry Ford’s reign of intimidation and manipulation. He recounts the miraculous rebirth of Chrysler from near bankruptcy to repayment of its $1.2 billion government loan so early that Washington didn’t know how to cash the check.
Get the book
Other editions
Similar books
-
Talking Straight
By Lee A. Iacocca, Sonny KleinfieldProvides straight talk about the major concerns of our lives including our values, American business and economics, and our families.
-
I Gotta Tell You: Speeches of Lee Iacocca
By Matthew Wayne SeegerThe book concludes with speeches delivered on special occasions, such as commencements and the celebration of the Statue of Liberty, when Iacocca donned the role of celebrity and statesman.
-
Lee Iacocca: Chrysler's Good Fortune
By David R. CollinsA biography of the man who became president of Chrysler Corporation after thirty-two years with Ford Motor Company.
-
Summary: Iacocca: Review and Analysis of Iacocca and Novak's Book
By , BusinessNews PublishingThis complete summary of the ideas from Lee Iacocca and William Novak's book "Iacocca" tells the story of Lee Iacocca and his career as a general manager for the world's biggest car companies.
-
Where Have All the Leaders Gone?
By Lee IacoccaIn his trademark straight-talking style, legendary auto executive Lee Iacocca speaks his mind on the most pressing issues facing America today: the shortage of responsible leaders in the business world and in government; the nation's ...
-
Behind the Wheel at Chrysler: The Iacocca Legacy
By Doron P. LevinA Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment.
-
The Iacocca Management Technique
By Maynard M. GordonThe Iacocca Management Technique
-
Standing Up for America: A Biography of Lee Iacocca
By Patricia HaddockA biography of the businessman who saved the Chrysler Corporation from bankruptcy.
-
Iacocca
By David J. AbodaherIacocca
-
Improving the Landscape of Your Life
By Peter BurwashThis book offers a fresh and practical approach to achieving new levels of personal effectiveness. Peter Burwash reveals twelve essential habits for succeeding and understanding true happiness.