Offers a broad view of leadership and shareholder value based on multiple business disciplines In Why the Bottom Line Isn't! authors Dave Ulrich and Norm Smallwood argue that sustainable shareholder value comes increasingly from assets not accounted for on an organization's balance sheet. These assets include a company's reputation, its ability to attract talent, and its ability to react quickly to new opportunities in the marketplace. Why the Bottom Line Isn't! harnesses research from a number of disciplines including human resources, finance, and leadership to establish a hierarchy of such intangibles. The authors extrapolate from these intangibles to establish leadership tools that will help create sustainable shareholder value. The book offers a broad, expansive perspective on leadership while eschewing convoluted theory for concrete practice. Dave Ulrich, Ph.D., ([email protected]) has been listed by BusinessWeek as the top "guru" in management education. He has co-authored 10 books and over 100 articles, serves on the Board of Directors of Herman Miller, and has consulted with over half of the Fortune 200 companies. He is currently on professional leave as Professor at the University of Michigan to serve as Mission President for the Church of Jesus Christ of Latter-day Saints in Montreal. Norm Smallwood ([email protected]) is co-founder of Results-Based Leadership (www.rbl.net), which provides education and consulting services based on this book as well as the ideas in Results-Based Leadership: How Leaders Build the Business and Improve the Bottom Line, which he co-authored with Ulrich. He has led leadership development, business strategy, organization capability, change management, and HR projects for a wide variety of clients spanning multiple industries.
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Most leaders have an innate desire to be compassionate, but many don't know how to put it into practice. This book shares inspiring stories and actionable examples of how proven leaders have accomplished this and how you can too.
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Marketing isn't special, it isn't different, it isn't impossible to measure. It's an investment. Unless you can measure its impact, you're wasting your money.
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3 Locke, Christopher, Gonzo Marketing, Perseus Publishing, 2001. 4 Hoeness, Uli, Interview with Authors, August 2000. 5 Collins, James C. 8 Porras, Jerry L., Built to Last, Century, 1994. 6 Collins, James, Good to Great, Random House, ...
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Businomics connects the dots between the economy and everyday business decisions including: Staffing levels Inventory Capital expenditures Financial structure Investments
The essential handbook to more than sixty common childcare questions--what the science does and doesn't say and how to apply that knowledge to make the best decisions for your unique family--by the New York Times bestselling co-author of ...
The Wrong Bottom Line: And How to Change It