Promotional Marketing: Ideas & Techniques for Success in Sales Promotion

Promotional Marketing: Ideas & Techniques for Success in Sales Promotion
ISBN-10
0844231509
ISBN-13
9780844231501
Series
Promotional Marketing
Category
Markedsføring
Pages
178
Language
English
Published
1991
Publisher
Lincolnwood, Ill. : NTC Business Books
Authors
Christine Hauri, William A. Robinson

Description

Christopher J. Sutherland Executive Director Promotion Marketing Association of America P.S. With some fast footwork about the “ metaphor ” to which we are sure the VP was alluding , we eventually got that deal .

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