Promises Promises: 80 Years of Wooing New Zealand Voters
- ISBN-10
- 0995109540
- ISBN-13
- 9780995109544
- Category
- Advertising, Political
- Language
- English
- Published
- 2019
- Publisher
- Massey University
- Author
- Claire Robinson
Description
A lively history of political advertising in New Zealand, from the first election of the modern era in 1939 to today. Brimming with political-party campaign advertisements, this colourful, engaging book brings together 80 years of political advertisements that can truly be said to have made New Zealand history. The authors analysis is penetrating and original and visual material is abundant and revealing. Perfect for history, politics, design and nostalgia buffs.
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